Is it Ruffa Gutierrez, Rufa Mae Quinto or Pops Fernandez?

The Pictorial Queen is more than having the most number of pictorials. It is about posing and producing the best photos regardless whether it’s for a product endorsement, glossy magazine cover or for whatever purpose. The ultimate title requires a big degree of commitment, a readiness to do what it takes for the photo the right and most of the time living to the image the title represents.
Being Pictorial Queen is not necessarily a preparedness to bare but in today’s photoshhots, it’s almost a requirement. For sure, to do be able to do that, you have to be an exceptional woman and to be one takes being born with beauty & brain and the willingness to pursue. She must also be professional not to be late for the photoshoot and to be cooperative with the art director, stylist, photographer–the whole creative team.

Rufa Mae, Pops and Ruffa were selected by Philosophy by Mikaela Advanced Aesthetic Center as celebrity endorsers. Owned and operated by beauty and wellness expert Mikaela Bilbao from Bacolod, the company is a consistent brand leader in the field of physical aesthetics and wellbeing.
Chief among the many commonalities between Philosophy and its celebrity endorsers is their steadfast commitment to over-all physical and mental excellence. It produced striking photos which are expensive to do as it believes they will effectively sell the company and its products & services. To get Rufa Mae, Pops and Ruffa was a multi-million deal.
Taken by ace photographer Raymund Isaac, Rufa Mae bared and the sensitive parts of her body were covered with red rose petals. The color provided a perfect contrast to her pinkisk skin and drop-dead gorgeous physique. She endorses Philosophy’s skin whitening services.

More info here…
http://www.stir.ph/LM/articles~level2/id-1234754623229_4/ai-null/Whos_the_Pictorial_Queen.html